Qualtrics Features
Qualtrics 360 Feedback Tool
Modern business models recognize that feedback from the top down only provides minimal insight into the overarching idea of performance. To successfully access employee performance, companies must collect data fromall levels of their organization. A coworker knows whether or not an employee plays solitaire when the boss isn't looking, and a customer can give insight [...]
Power of Conjoint Analysis
Conjoint analysis is the perfect marketing strategy to diagnose the preference for product features and what factors drive purchase decisions. The strategy is embedded within a survey to put respondents through real-world decisions with the underlying result being that they are indicating what variables they truly value. Conjoint analysis reports the utilities of the features [...]
Qualtrics Research Suite Integrates with Salesforce CRM
Qualtrics can now talk to SalesForce. The most powerful research tool on the market (Qualtrics) now integrates with the most powerful CRM tool available (SalesForce). The synergies between these two products create unprecedented possibilities for Customer Experience Management. How exactly does this benefit Qualtrics users? Here are just a few potential applications: Add customer satisfaction [...]
Conjoint, Conjoint, Conjoint
If anything can become chic to an MBA grad, Conjoint projects might be it. We often receive requests for conjoint projects from people who don’t even know what they are. That’s understandable because conjoint is a relatively new type of study that allows users to determine consumer preferences. Conjoint lets business leaders determine the value [...]
Panel Features
For organizations that are interested in testing new features, repeatedly gathering feedback from power users, or simply tracking customer attitudes over time, the ability to create and manage a panel is a great option. When you create a panel, you gain the ability to: Repeatedly survey the same respondents Compare responses over time Send Reminder [...]
Qualtrics Survey Statistics
Wish there was a way to track when respondents began your survey, which questions they spent the most time on and/or when they finished it? You can view all of those types of stats and more with Qualtrics reporting feature–Survey Statistics. Once you've distributed your survey, Qualtrics automatically tracks when respondents log in to take [...]
Exporting and Downloading Data from Qualtrics
Qualtrics' export options are a big reason why our clients choose to keep using the Q for sophisticated and simple reporting. EXPORTING OPTIONS Users can select which way they wish to view their results, organize and/or share them with others, and Qualtrics compiles the reports for quick and efficient export. Here is an image from [...]
Qualtrics–Your Back to School Research Tool
If you're about to take on some big research projects this semester, make sure Qualtrics is your weapon of choice. First, see if your academic institution already has a Qualtrics license for you to create your own account! If they don't, you can still jump right into a free account. See how many features are [...]
Mobile Market Research Made Easy with Qualtrics
Do you know about Qualtrics' on-the-ground capabilities? Just when you thought the Q couldn't possibly be any more slick or sophisticated, it seamlessly seeped into the world of mobile technology, making data collection even easier and more convenient for you and your respondents. What more could a researcher ask for than an online survey tool [...]
New Features Webinar Recap
Wondering what's new at the Q? Innovation is at the core of what we do at Qualtrics, and we are constantly developing new features to make our tool as convenient as possible for our users. Last week's webinar demonstrated the newest functionalities within the Qualtrics system. In case you missed it, you can click here [...]