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consumer panels

Qualtrics™ can provide companies with specialized
consumer panels. Categories for consumer panels include:

Looking for market and consumer insight? We are happy to help. Using Qualtrics™ consumer panels you can target a survey to diverse individuals from around the world. Our database has over 4 million people who are screened for authenticity and tracked according to the criteria below.

  • marital status
    Divorced
    Living with Partner
    Married
    Separated
    Single, never married
    Widowed

  • children
    Age
    Gender
    Number

  • education
    College or Technical School Graduate
    Graduate School
    High School Graduate
    Some College or Technical School
    Some High School

  • major purchases / life events
    Beginning College
    Buying a Home
    Buying a Major Appliance
    Child Beginning College
    Expecting a Baby
    Getting Married
    Moving to a New Residence/Relocating
    Remodeling a Home
    Retiring
    Starting a New Business
    Starting a New Job
    Taking a Cruise
    Taking a Dream Vacation

  • automotive
    Automobile Ownership (Max 5)
    Category of Next Purchase
    Make of Automobile (Max 5)
    Next Purchase New/Used
    Price Range of Next Purchase
    Timing of Next Purchase
    Year of Automobile (Max 5)

  • travel
    # of Business Use Car Rentals
    # of Personal Car Rentals
    Airline Used Most Frequency
    Business Air Travel (# of trips)
    Car Rental Outlet Used Most Frequently
    Hotel (# of nights)
    Hotel Used Most Frequently
    Personal Air Travel (# of trips)
  • race
    African American/Black
    Asian/Asian American
    Caucasian/White
    Native American, Inuit or Aleut
    Native Hawaiian/Pacific Islander
    Prefer Not to Answer
    Other

  • ethnicity (hispanic)
    Argentine
    Brazilian
    Colombian
    Cuban
    Dominican
    Mexican, Mexican American or Chicano
    Peruvian
    Puerto Rican
    Salvadoran
    Spanish
    Uruguayan
    Other Spanish, Hispanic or Latino

  • interests / hobbies
    Attending Sporting Events
    Boating/Water Sports
    Business News & Information
    Camping/Hiking/
    Charitable Organizations/Philanthropy
    Cosmetic Surgery
    Dieting/Weight Loss/Nutrition
    Exercising/Training/Running
    Fashion, Clothing & Style
    Financial/Estate Planning
    Fine Arts
    Food & Cooking
    Gambling & Casinos
    Golf
    Home Improvement
    Hunting
    Motorcycling
    On-Line Trading
    Pets & Animals
    Photography
    Playing Computer & Video Games
    Skiing/Snowboarding
    Stocks, Bonds, Mutual Funds
    Tobacco Products
    Watching Movies/Videos at Home

  • investment / finance
    Credit Cards Held
    Financial Services Providers
    Total Investable Assets
    Type of Investment
  • household income
    Less Than $25,000
    $25,000 to $49,999
    $50,000 to $74,999
    $75,000 to $99,999
    $100,000 to $149,999
    $150,000 to $199,999
    $200,000 to $249,999
    $250,000 to $499,999
    $500,000 to $999,999
    $1 million

  • home ownership
    Own
    Rent

  • domicile location
    City / MSA / DMA
    State
    Zip

  • technology / electronics
    Amount Spent on Long-Distance Calls
    Brand of Personal Computer
    Internet Service Provider
    Mobile Phone Service Provider
    Monthly Mobile Phone Usage
    Number of Personal Computers
    Type of Internet Connection
    Type of Television Signal
    Video Game System Owners

  • ailments / medical conditions
    Allergy, Asthma or Respiratory Ailments
    Blood Disorders
    Bone or Joint Conditions
    Cancer or Cancer-Related
    Chronic Pain (Head/Joint/Muscular)
    Diabetes & Thyroid Conditions
    Eye or Vision Impairments
    Heart or Cardiovascular Conditions
    High Cholesterol
    Hypertension/High Blood Pressure
    Infectious Diseases
    Kidney or Bladder Problems
    Men's Health Conditions
    Neurological or Mental Health Conditions
    Skin Conditions
    Sleep Disorders
    Stomach, Bowel or Digestion Problems
    Women's Health Issues
    Other ailments or conditions
 
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