Bridget Poetker is a Senior Content Marketing Specialist at G2, a B2B software marketplace fueled by verified user reviews. In her free time, you’ll find Bridget in the bleachers at Wrigley Field or posted up at the nearest rooftop patio.
Articles written by Bridget Poetker
Asking your customers for reviews: 5 tips for receiving important user feedback
The dreaded f-word – feedback. Why does it carry such a negative connotation? When it comes to your product or service, it’s seen as a make or break moment. But the truth is, even if the feedba...
Brands, be brave! Netflix CMO shares how to connect with customers in uncertain times
In our latest WorkDifferent event, Bozoma Saint John, CMO at Netflix, talks about how ‘bravery’ ...
By Meena Toor
Podcast: Realizing customer research opportunities in the digital era
Erica Todd is a Customer Insights and Research Manager at CommSec. Prior to her current role, she wo...
By Clay Warren
2020 XMI customer ratings benchmark data is live
Do you want to find out how your industry ranks for customer experience (CX)? Are you interested in ...
By Adam Lang