Bridget Poetker is a Senior Content Marketing Specialist at G2, a B2B software marketplace fueled by verified user reviews. In her free time, you’ll find Bridget in the bleachers at Wrigley Field or posted up at the nearest rooftop patio.
Articles written by Bridget Poetker
User feedback: How and why to ask your users for reviews
The dreaded f-word – feedback. Why does it carry such a negative connotation? When it comes to your product or service, it’s seen as a make or break moment. But the truth is, even if the feedba...
Qualtrics to Acquire Clarabridge, the Industry Leader in Omnichannel Conversational Analytics
Today is an exciting day—Qualtrics has agreed to acquire Clarabridge, the industry leader in omnic...
By Zig Serafin - CEO
The future of work will be defined by flexibility, mental health resources and leadership opportunities for women
The pandemic has been hard enough on working parents, who have adjusted and readjusted to daycare cl...
Qualtrics Acquires Usermind, a Next-Generation Experience Orchestration Platform
Today, we’re excited to share that we have acquired Usermind, a next-generation experience orchest...
By Brad Anderson