Craig Lutz is a Director of Research & Insights at Qualtrics. He has been at Qualtrics for 14 years where he has participated in a number of different roles including Services Software Engineer, Product Manager, Consultant and Data Scientist. He is a pioneer in advanced quantitative software computing, simulations and design. He is the author of Exploring Conjoint Analysis. Craig graduated from Brigham Young University with a degree in Actuarial Science and Mathematics.
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