Scott Gunter is a contributor to the Qualtrics blog.
Articles written by Scott Gunter
Three Questions That Your Voice of Customer Strategy Should Answer
By Scott Gunter, Chief Operating Officer at Usability Sciences When deploying a voice of the customer (VoC) program for your website, there are three critical questions to ask. These questions can gu...
11 min read
New research: Understanding world issues through the experiences of those who are living them
This week global decision-makers will gather in Davos for the 50th Annual Meeting of the World Econo...
By Steven Snell
New Research: The ROI of Customer Experience
The XM Institute recently published a new report, The ROI of Customer Experience, 2019. It examines ...
By Bruce Temkin
Product updates: XM is now more streamlined, intelligent, and mobile
Picture a future where you’re able to move beyond legacy data measurement to an experience-centere...
By Julie Larson-Green