Steven Snell, PhD, is a senior research methodologist specializing in survey science. He advises clients across Brand XM and Product XM on research, sampling, and questionnaire design and leads Qualtrics strategic research initiatives for the World Economic Forum, Character Lab, and the HP National Education Technology Assessment. Steven holds a PhD in Politics from Princeton University and completed a postdoctoral fellowship in Survey Methodology at Duke University.
Articles written by Steven Snell
New research: Understanding world issues through the experiences of those who are living them
This week global decision-makers will gather in Davos for the 50th Annual Meeting of the World Economic Forum to discuss how they can work together to build a more cohesive and sustainable future. Alo...
5 ways to use the new Qualtrics Digital CX Benchmark
The Qualtrics XM Institute is excited to announce the launch of a new digital benchmark initiative - the XMI Customer Ratings - Digital. This is something our customers have been asking for - and we w...
Podcast: Realizing customer research opportunities in the digital era
Erica Todd is a Customer Insights and Research Manager at CommSec. Prior to her current role, she wo...
By Clay Warren
2020 XMI customer ratings benchmark data is live
Do you want to find out how your industry ranks for customer experience (CX)? Are you interested in ...
By Adam Lang
Being bold to be relevant
Jim Stengel, Author and former CMO of P&G, was joined by Andrea Zahumensky, CMO of KFC US, to di...
By Harry Gough