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Qualtrics DEI report reflects back on 2021 progress, looks to future opportunities

Our end-of-year DEI report aims to fulfill one of our core values — transparency. This report reflects back on the progress throughout the year and also the areas where we can improve and take action.

Diversity, Equity and Inclusion is a critical part of our business and our overall social impact, particularly as we consider the impact of gender equality, anti-racism, and giving back to communities in every country where Qualtrics operates. This matters to us as it matters to our employees, customers, investors and stakeholders.

Read the full 2021 DEI report.

Our five-year goal

We have bold, long-term objectives. This is why we’re setting a representation goal to fulfill our vision of 50% women and 27% Underrepresented Minorities (URMs) in five years’ time.

Our progress so far

We want representation that matches the world around us and inclusion that far exceeds this. We realize that this is the start of a journey, and we are far closer to the beginning than the end of this process of progression. However, we recognize that there are no quick fixes, and this is a long-term strategy that all levels of the business are heavily invested in.

A big part of our DEI strategy is becoming an actively anti-racist company. One of our first steps was recognizing that our people need a safe space to learn. We’ve started that process by training our people on the basics of unconscious bias and anti-racism and holding Q&A seminars with diversity thought leaders.

How we're staying on track

It’s critical to our business success that we continue to advance our DEI efforts. Not just because it’s the right thing to do, but because we know our progress has a momentous impact on our ability to innovate and think about our customers’ diverse perspectives. To that end, here is what we’re doing to stay on track:

  • We’ve increased our spending on DEI initiatives by 50% and have invested in a full DEI team.
  • We’re continuing to be intentional in our investments and increase our funnel of diverse talent through external partnerships with communities. These include Afrotech, Blacks in Technology, Fairstream, Fairygodboss, HBCU20x20, Lesbians who Tech, Women in Tech and Techqueria.
  • We will continue our university mentorship program and also increase the economic impact of our DEI efforts though our diverse supplier program.
  • We will hold ourselves accountable through semi-annual Equity Audits.
  • We will continue to invest in our Employee Resource Groups (ERGs) and create the space and learning opportunities for our employees through global Inclusion programming including our gender equality and anti-racism efforts.
  • We will measure the overall belonging experience of our employees and close any gaps — because our employees deserve that.

Using our technology as a force for good

Qualtrics is in a unique position where we can use our own tech as a force for good. We strongly believe leaders need to take a more holistic approach to gauging employee sentiment; one that includes creating a sense of belonging for their employees. We use our technology to measure the experiences of our people to ensure we’re closing experience gaps for different intersectional identities.

Our promise

This work is ongoing, and we are in it for the long haul. We understand we may not get it right immediately, but we will continually strive to be part of the solution. We’re grateful to our employees, customers, and partners who have invested in bringing our vision to life. We promise we will never stop listening, learning, and taking action to be better.

Learn more about improving diversity, equity, and inclusion