The Qualtrics Blog
Tips and Analysis for
Getting answers and acting quickly on customer, employee, brand, and product experiences Remember when building a website was time consuming? I’ve worked around developers, designers, and scientists for a long time. And I’ve watched that process hundreds of times — a creative concept is submitted, then a talented team translates the designed lines and colors […]
A primary focus of an employee experience program is career and leadership development for employees, Qualtrics does this using our 360-degree feedback software. In the spirit of leadership development, we gathered a few quotes about leadership from noteworthy leaders, helping us define what separates good leaders from great ones. Share these leadership quotes with your team members and managers […]
Feedback is an integral part of any event, but too many people only use it at one stage. To really take your events to the next level, it’s essential to do pre-, post- and in-event feedback.
Details, details, details. Creating surveys that yield actionable insights is about details. And writing effective survey questions is the first step. We see common mistakes that keep survey questions from being effective all the time. These problems span various survey question types from rating scale questions to open-ended to multiple choice. Here are the 7 […]
Sometimes we all just need a friend who will listen to what we have to say. But listening to your customers from a business perspective takes on a much more active role than just listening. Thats where customer intelligence comes in. If you are wondering if you understand your customers, take a minute to ask yourself […]
Have you ever wondered about the difference between Market Research and Marketing Research? Although these two terms are often used interchangeably, they have some differentiating qualities. The core difference between Market Research and Marketing Research is the scope of the concept. First, Market Research is a more narrow concept because it is research focused on […]