Topic: online reputation management


6 companies who provide the best experience on social media (and why)

In an age when many consumers grew up using smart phones and social media, it is becoming increasingly important to use social media in your customer experience efforts. According to a case study by Twitter, when a customer tweets at a brand and receives a response, that customer is willing to spend up to 20% […]

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The power of customer reviews [Infographic]

If the digital age was the rocket fuel for the Experience Economy, then social media is it’s booster engine. A whole new generation has now entered the market having grown up sharing each and every experience in the moment, whether it’s the meal they just ate, a vacation they have taken, or the latest product […]

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How to respond to negative online reviews

If you’ve been in business long enough, you’ve probably had at least a few negative reviews. As a business owner, this is painful, but even the most customer-centric companies make mistakes or don’t meet customer expectations every once in a while. This is normal — in fact, consumers are less trusting of brands with only […]

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Reputation management strategies for 2019

When people look for you online, how do they see you? Are the reviews negative or positive? Does that one frivolous lawsuit stand out above all the positive comments? Today, your online reputation is one of the most important aspects of your business. With 97% of people looking at local reviews before visiting an establishment […]

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20 online review stats to know in 2019

In 2019, you can’t afford to ignore online reviews. From restaurants to computer software, consumers flock to online review sites like Yelp, Google Maps, and TripAdvisor to give them advice. In fact, online reviews influence the purchase decisions for 93% of consumers. Online reviews create social proof, increase consumer trust, and they give you a […]

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7 ways to improve online reviews

Online reviews hold tremendous power. Case in point: last month, before dining at a restaurant that was recommended to me, I quickly looked up its rating on Google. The first couple of reviews mentioned “bland food” and “bug in my food.” Needless to say, I never walked in the restaurant (or trusted my friend’s restaurant […]

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