Topic: XM


How food packaging giant Tetra Pak combines X- and O-Data

Look around your kitchen and you’re likely to find at least one bit of Tetra Pak packaging. The company’s patented cartons are up there with soda cans in terms of instant recognition. That ubiquity has turned the humble product into a bit of an icon – so much so that the company’s most-popular carton design […]

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3 ways AI will help you break through in the Experience Economy

The Experience Economy is changing the way businesses operate across the globe. Organizations are judged by the experiences they deliver across the 4 core pillars of business – customer, product, employee, and brand. And while 80% of CEOs believe their business delivers a superior experience, only 8% of their customers agree. At Qualtrics, we call […]

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A peek into the future with the godfather of the Experience Economy

When Joe Pine and James Gilmore first coined the phrase ‘the experience economy’ over 20 years ago, they started a revolution that would see tens of thousands of businesses transform how they operate in order to go beyond goods and services to start selling ‘experiences.’ We caught up with Joe Pine to find out more […]

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Meet the ‘X-Suite’ – the job roles shaping Experience Management

As more and more organizations look to Experience Management (XM) to grow their organizations, the c-suite is evolving to put ‘experiences’ front and centre and make sure XM gets visibility and support at the highest levels. It’s led to a new breed — the X-Suite — taking its seat at the top table to help […]

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Bringing together the most powerful X and O systems for world-class CX

Qualtrics and SAP Introduce Four CustomerXM Solutions to SAP C/4HANA The experience economy has changed the way businesses compete – it’s not just about products and services anymore. It’s about experiences. Experiences drive customer expectations, brand perceptions and can make or break an organization’s success. That’s why every organization needs tools to help them better […]

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