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EXPERIENCE MANAGEMENT

Designing & improving experiences at Achmea

Tuesday February 8 2022 // 3:00PM - 4.30PM


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Interacting with insurance companies has traditionally been a cumbersome process, however customers today expect simpler and more engaging experiences.

In this interactive session, Qualtrics’ leading experience management strategists will break down how Achmea can measure and improve customer, brand, & employee experience with Qualtrics XM, and how to propel customer experience to the next level.

Qualtrics is the industry leader in Experience Management (XM).
XM is the process of monitoring every interaction people experience with a company. To do this, Qualtrics offers the XM platform, a single platform to discover and deliver what customers and employees expect – and then continually evaluate this for each product, service, process or system. The most successful companies don’t just react to problems when they occur, but try to predict them and get ahead of them as much as possible.



AGENDA

KEYNOTE: THE EXPERIENCE MANAGEMENT VISION // Bruce Temkin, Head of Qualtrics XM Institute
What exactly is experience management (XM) and why is it so critical to organisations globally? In this keynote, we’ll break down why XM is the new battleground in driving customer loyalty, retaining high-calibre employees, and how you can consolidate XM across Achmea.


THE CURRENT STATE OF CUSTOMER EXPERIENCE FOR INSURANCE // Otto Vroegop, Head of Customer Experience Strategy at Qualtrics
With thought leadership and reference cases, we’ll explore how Achmea brands can design memorable experiences across the entire customer journey. Referencing our latest CX trends report, we’ll detail best practices for reporting on customer experiences, monitoring customer feedback, and designing customer journeys.


CLOSING
We’ll finish off the event with exclusive entertainment, and we’ll be sending all attendees some of our world-famous Qualtrics swag, all personalised to Achmea.




If you have any problems with registration, or have any questions about the event, please feel free to reach out to your event concierge contact Clare at clareo@qualtrics.com .add-calendar-check{ display: none !important; }