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EXPERIENCE MANAGEMENT

MAF Inspire CX - Bringing experience elements together at MAF

Wednesday September 14 2022 // 3:00PM - 5.00PM UAE time


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In this interactive session, Qualtrics’ leading experience management strategists will break down how Majid Al Futtaim ​can generate more value from Experience Management programs, understand and apply Experience Management best practices, and advance expertise as Experience Management leaders.

Qualtrics is a strategic partner of MAF and the go-to resource for leading a successful Experience Management program – from attracting and retaining loyal customers, delivering personalised experiences and world-class services across every channel and touchpoint, to ensuring it’s all delivered by engaged, motivated staff who know their customers inside out.


AGENDA

KEYNOTE: THE BUSINESS IMPACT OF EXPERIENCE MANAGEMENT – BY BRUCE TEMKIN, Head of Qualtrics XM Institute // 20 MINS & 10 MINS Q&A

What competitive advantage do experience leaders like MAF have over their rivals? In this keynote, we’ll break down why Experience Management is the main differentiator in building long-term relationships with your customers and retaining high-calibre employees. The impact of the pandemic and the value Majid Al Futtaim can realise by taking its Experience Management initiatives to the next level as expectations continue to evolve into 2022.


MAF ADDRESS: THE JOURNEY TO DATE // 15 MINS
The MAF team will give an update on the Customer Experience program to date, featuring ROI, Brand, and Employee Experience.


​CUSTOMER EXPERIENCE & EMPLOYEE EXPERIENCE – by NAN RUSSELL & BARRIE CROW, SENIOR CX & EX EXPERTS // 25 MINS & 5 MINS Q&A

To deliver breakthrough customer experiences, first you need to optimise the MAF employee experience. In this session, our leading customer and employee strategists will break down how MAF creates a sustainable customer-first culture – one that enables employees to better serve consumers, but doesn’t lead to burnout and attrition. Get practical tips for joining up your EX and CX data, as well as helping managers focus on the things that matter most to their teams and deliver ROI.


CLOSING // 35 MINS

We’ll finish off the event with exclusive entertainment personalised to Majid Al Futtaim.


QUALTRICS SPEAKERS

Picture of Bruce Temkin


Bruce Temkin

Head of Qualtrics XM Institute

Picture of Nan Russell


Nan Russell

Director XM Advisory

Picture of Barrie Crow


Barrie Crow

Senior XM Scientist // Employee Experience



If you have any problems with registration, or have any questions about the event, please feel free to reach out to your event concierge contact Clare at clareo@qualtrics.com

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