Skip to main content


Qualtrics pioneered a new category of software, experience management, or XM, which enables organizations to succeed in today’s experience economy. Our XM Platform helps organizations both design and improve the experiences that turn their customers into fanatics, employees into ambassadors, products into obsessions, and brands into religions.
Qualtrics was founded in 2002.
DEI is a cornerstone of our company culture. With strong views on diversity and inclusion, immigration, wage equality, and the universality of human rights—without regard to race, color, creed, gender, or sexual orientation— we will not be quiet but will amplify these views on behalf of our employees and organization. We are taking action to improve DEI through our people, processes, and technology.

Read our report here.
Qualtrics completed its initial public offering on January 27, 2021, and began trading on The Nasdaq Global Select Market under the symbol “XM” on January 28, 2021.
The company does not have a direct sales purchase plan.
American Stock Transfer & Trust Company, LLC.
Fiscal year ends December 31.
KPMG LLC in Salt Lake City, UT.
We have co-headquarters in Provo, Utah, and Seattle, Washington.
Board of Directors here.
To reach Qualtrics’ investor relations, please email
See our About Us page.