The X-suite: introducing the new experience leaders

How an experience-first mindset won its place in the C-suite, and where the experience leadership role goes from here.

What you will learn from this eBook

  • How experience became a key differentiator in business
    A recent Forrester report found that experience-led businesses enjoy 1.6x higher brand awareness and 1.9x return on spend. Industry leaders are responding with new C-suite roles like Chief Experience Officers and Chief People Officers.
  • What makes a successful CXO
    There are 3 things that successful Chief Experience Officers need to focus on, according to Qualtrics’ very own CXO Julie Larson-Green.
  • What lies ahead for CXOs and other experience leaders
    With experience hitting the mainstream, it’s an exciting time to be in a C-level experience role. We asked X-suite leaders about their biggest challenges in the present and their hopes for the future.

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