Qualtrics MasterSessions Europe

Behind the Experience: Discover what makes American Express a CX leader

Presented by Fernando F. Vejar, Director of Customer Listening at American Express
Wednesday 11 September, 10.30am BST


What’s covered in the webinar?

American Express is known for its superior customer service — and this didn't happen by accident. To be truly customer-centric you need to empower people at all levels of your organisation to listen to the customer and act on insights. Find out how American Express built a world-class customer culture by using a broad spectrum of approaches, from empowering employees to capturing and acting on customer insights.