Qualtrics MasterSessions Europe

Take your first step to being an XM leader

Isabelle Zdatny, XM Catalyst at Qualtrics

Tuesday 19 November, 3.30pm GMT


What’s covered in the webinar?

How can you deliver breakthrough customer, employee, brand and product experience? By embracing Experience Management (XM). To master XM, organisations need to build a discipline that combines technology, culture and competencies. During this session by the Qualtrics XM Institute, you’ll learn about the XM Operating Framework, which is the blueprint for building XM capabilities across your organisation. The session will dive into the six XM competencies required for success—Lead, Realise, Activate, Enlighten, Respond, and Disrupt.