Join the people behind some of the most successful experiences at Europe’s largest Experience Management event. Bringing together leaders in customer experience, HR, marketing, product development and brand management, it’s where insights come together to help you capitalise on the experience economy.
Brilliant minds from some of the most successful, admired brands will share their strategies and secrets on building world-class market research and experience management programs
CEO and co-founder, Qualtrics
CEO Coach & New York Times bestselling author of Radical Candor
Delightfully IrreverentDance Psychologist
Senior Engagement Manager, Asda
CEO, Breakthrough Cancer Research
Digital Insights Manager, Samsung
Head of Customer Experience, E'ON
Chief Experience Officer, Qualtrics
Customer Service Manager, Euroflorist
Managing Partner, Karian & Box
Principal Data Scientist and Research Methodologist, Qualtrics
Fortune 500 Consultant and Employee Feedback Expert, Qualtrics
Stanford PhD Survey Methodologist, Head of Qualtrics Methodology Lab
CX Strategist, Qualtrics
Group Research Manager, YOOX NET-A-PORTER GROUP
Director of Customer Experience, Electrolux
Experience Measurement and Insights, Dixons Carphone
Insight Consultant, Linney Group
Erasmus Research Institute of Management (ERIM)
If we don’t get this right, we’re out of business
Take your skills to the next level and learn from the Experience Management masters. Small interactive, workshop-style sessions led by our experts, these are aimed at practitioners looking to hone their skills in employee, customer, brand and product experience.
Choose from sessions led by our customer experience experts and explore a range of topics:
Connecting customer journeys for a truly holistic CX program
Creating digital experiences that delight for customers with YOOX Net-a-Porter
The role of emotion (and how to use it) in Customer Experience
How good is your CX programme really? Closing the gap between your perception and your customers reality
10 things every CX expert needs to know
Winning in CX – Things aren’t always what they seem - Kantar TNS
Join our employee experience masters to learn the skills you need to turn your employees into advocates and use your HR initiatives to impact the metrics that matter most to you.
Four steps to building a world-class employee experience program
Same HR problems, new solutions - Karian & Box
From developing new products to optimising your brand strategy, our experts will show you how to build a world-class research program:
Marketers don’t need more data, they need the right data. How to use X data in your brand and marketing strategies
Is it time for a new approach to CX in B2B?
Designing a world-class brand-tracking study
EX Showcase: Meet the pioneers
Learn from the best in Employee Experience as some of Europe’s best-known brands shine a light on their HR initiatives and talk you through how they’re driving improvements. They’ll share tips and advice on everything from how they got the buy-in they needed to drive change to how they’re making the most of employee feedback to create world-class workplaces.
Carl Tabisz Senior Engagement Manager, Asda
With 150,000 colleagues and 5 different generations in it’s workforce, a one-size fits all approach to engagement simply doesn’t work for Asda. Join Carl Tabisz, senior manager for engagement to find out how a new approach to employee experience that puts the employee in charge of their engagement is paying dividends for one of the UK’s biggest retailers.
Julie Larson-Green CXO, QualtricsKim Scott CEO Coach & New York Times bestselling author Andy Woodfield Partner, PwC
Shaping the future of the workplace and unlocking potentialHR leaders are at an inflection point as more and more organisations acknowledge the need to promote diversity, encourage open dialogue with and amongst staff from all backgrounds to enable them to deliver their best. Hear how some of the most successful organisations are creating an environment where people are empowered to deliver their best, resulting in benefits for their employees and their organisations.
CX Showcase: Meet the pioneers
Take a look at the stories and the strategies behind some of the most successful CX programs in Europe at our CX showcase. You’ll hear how they’re leading the way in delivering customer experiences that deliver back to the bottom line.
Jose Antonio Lombardia Director of Business Development, Dia
Faced with a falling NPS score and huge competition by discount retailers, Dia needed to make investments to improve the customer experience. Find out how they got predictive and used experience data to model the impact of their investments, focusing on the ‘big bets’ that would really make a difference to the 40 million customers that walk through their doors every year.
Dr Kit Hagemann Experience Measurement and Insights, Dixons Carphone
When Dixons and Carphone Warehouse merged in 2014, they created one of the UK’s largest retailers with an annual revenue of almost £11 billion. But when they merged their service brands to launch Team Knowhow, they faced the challenge of integrating multiple legacy CX systems while trying to set a new standard for customer care for the newly launched brand. Join Dr Kit Hagemann to find out how, with limited resource and some serious dedication, they established a central system to help serve customers better and get a head start on the competition.
Loraine de Vries-Brilman Customer Services Manager, Euroflorist
Few products are packed with as much emotion as flowers— and when you’ve delivered 41 million bouquets around the world, understanding the emotions of your customers is essential. Find out how Euroflorist is using data to understand how to really help people make others feel loved.
Innovation Showcase: The Disruptors
Hear from the innovators driving disruption in everything from product design to law enforcement. Learn how fresh new approaches to using data are helping them get ahead of their competitors and raise the bar for their industries.
Amy Vetter Digital Insights Manager, Samsung
Visit the Samsung website from one device and you’ll get a totally different experience from visiting on another. Why? Because the team at Samsung know exactly what your device says about you. Find out how Samsung is building rich customer profiles and using that data to drive a whole new level of website personalisation that delivers the right message, to the right customers, whatever device they’re on.
Matthew Geeleher Insight Consultant, Linney Group
When big brands like McDonalds and Carlsberg brief Linney to design an ad, point of sale or product image, they don’t just get 1 version – they get millions! Find out how Linney’s programmatic design approach has produced a system that automatically creates and tests every possible combination of a piece of creative to develop one of the most accurate predictors of consumer behavior.
Dr Josh Davis University of Greenwich
Described as the worst disturbances in a generation, the 2011 London riots saw 5,000 rioters prosecuted in the months that followed. A third of those cases were brought as a result of the work of super-recognisers – a group of more than 100 people with recognition abilities that go beyond what CCTV and facial recognition software can. Dr Josh Davis will explain how new technology is helping police find the people with this incredible ability and how a test taken by almost 5 million people is leading to more ‘super-recognisers’ being recruited to police forces around the world.
Meet the academics driving innovation in everything from their research programs to their student and staff experience. Hear how they're not only using Qualtrics as a powerful research tool, but taking a similar approach to some of the world's leading brands to turn feedback into actions to improve everythign from their courses to the standard of teaching.
Fabienne Chemin Customer Feedback Data Analysis Manager, INSEAD
CX in Executive Education is all about the customer’s learning journey. Get insights about how a fully integrated feedback measurement system at INSEAD’s Executive Education is instrumental in identifying pain-points, closing back the feedback loop, and driving a superior educational experience.
Orna Khait-Marelly The Institute for Democratic EducationYael Steimberg The Institute for Democratic Education
Drawing on their experiences working with over 100 schools and NGOs, Orna Khait-Marelly and Yael Steimberg will describe how building an - "organisation survey library" is helping to support better learning and teaching experiences and managing educational change. Their unique approach to data collection is helping principle institutions across Israel explore new ways to have a deeper understanding of educational processes; helping them make decisions based on data and not mainly on intuition.
Félix Ortega-Mohedano University of Salamanca
Dr Daniel Reisel UCL
Hear how Dr Dan Reisel and his team at UCL are using Qualtrics to develop an early warning system that predicts the cancer risk for millions of women and could open the door to prevention programs and reduce the incidence of some of the most common cancers.
All fun and no play make for - you know how it goes. We’re delighted to be welcoming the UK and Ireland’s best-loved comedian Dara O’Briain. One of the most recognisable faces on TV as the host of Mock The Week, you can see him live at X4 Europe!
"A 10 star show in every way...went way beyond my expectations"
Innovators, industry leaders and big name brands will take the stage to share their stories about crafting some of the world’s most famous experiences. From trends in the experience economy to practical advice to help you craft first-class experiences, you’ll be learning from the very best. Plus, by popular demand, we’ll be welcoming back ‘Dr Dance’ himself, Dr Peter Lovatt, for his latest take on combining research and dance.
From masterclasses to practical workshops, our breakout sessions are a chance to take a deep dive into your area of expertise with experts in their field be it HR, customer experience, product development or brand and marketing.
Enjoy live music and entertainment during the day and at our evening reception. Last year we welcomed magician Troy to the stage and had evening entertainment from Duke. Stay tuned for more updates on our 2018 entertainment.
Got a project you need help with? Want to get more from your program or research? Our experts are on hand all day at our open clinics to help you.
Throughout the day, you’ll be able to network with other leaders in your field as well as catch up over drinks at our evening reception.
There are a number of great hotels and transport links on the doorstep of The Brewery. We have a special rate secured with The Montcalm at The Brewery though, which couldn't be closer to all the action. Rooms are available on a first come, first served, basis so book early to guarantee our X4 Europe special rate of £210 + VAT which includes continental breakfast.
Bookings should be made directly with the hotel Reservations Department on +44(0)207 479 2233 or email@example.com using the promotional code: QUA_100418
X4 Europe will take place in central London. This year we are delighted to host you at the The Brewery which is located at 52 Chiswell St, London EC1Y 4SD.
Registration for X4 Europe opens at 8:30am on the 11th April - check in early to avoid the queues and enjoy breakfast with us before the mainstage events begin. You’ll be asked to take your seats for the mainstage at 9:45 so make sure you leave plenty of time to grab a good seat!
This event is free to attend for leaders in customer experience, HR, marketing, product development and brand management.
Yes! We’ve reserved a special conference rate at the Montcalm at The Brewery Hotel. Rooms are available on a first come, first serve, basis so book early to guarantee the rate of £210 + VAT which includes continental breakfast.
Travelling to the Brewery by public transport is quick and easy. It is close to Liverpool Street, Moorgate and Barbican stations, and served by at least 10 bus routes.
Download a map with instructions on how to find The Brewery
There are no car parking facilities on site at The Brewery. The nearest public NCP car park can be found at The Barbican. There is also limited pay and display street parking available.
In the weeks leading up to the event, we’ll send out a pre-event survey - please specify in your response any any dietary needs or allergies. You can also let us know by sending an email to firstname.lastname@example.org
The recommended attire for X4 Europe is business casual.
Reach out to email@example.com for additional questions, suggestions, and anything else what will blow your mind.