Ali Rohani

Ali Rohani

Chief Transformation Officer

Author Bio

Ali Rohani has over 25 years of experience in leadership roles across three software categories: Experience Management at Qualtrics, Unified Communications at Microsoft, and Enterprise Content Management at IBM. As CTO at Qualtrics, he leads the development of new functions and oversees the transformation office, driving initiatives like Qualtrics Edge, a business focused on synthetic data, AI-powered apps, and expert services. Ali has also shaped strategy for industries like Public Sector, Healthcare, and Financial Services, which now contribute over half of Qualtrics' annual recurring revenue. In 2017, he founded the Qualtrics Partner Network, which has become a critical driver of global XM professional services

Attributed articles

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The Synthetic Research Breakthrough: How Fine-Tuned Models Outperform General AI