Emma Sopadjieva

Emma Sopadjieva is Head of Customer Experience Strategy at Samsara, where she built the company’s first centralized CX Strategy team and scaled it into a growth engine in just one year. With a background in both strategy consulting and CX leadership, she’s passionate about turning customer insights into systemic change. Emma believes CX should be more than measurement—it should be a driver of safer, easier, and more productive work for the people on the frontlines of the world’s physical operations.