Ilana Boyum
Lead Solutions Strategist, Qualtrics
Author Bio
Ilana, a veteran XM practitioner from the financial services industry, uses her more than 20 years of fintech experience and passion for Experience Management (XM) to help other organizations harness the power of well designed XM programs to help their businesses stand out as leaders. An innovator, she brings a unique perspective and dynamic approach to help businesses curate best in class experiences and speaks regularly on the responsible and effective use of cutting edge technologies in the XM space.