Transform customer experience in banking and insurance

Closing the gap to the leaders of CX is crucial for Europe’s banking and insurance firms. By placing customers at the center of their strategies, these organizations enhance competitiveness and performance, which is essential for survival in today's market. While strides have been made in customer-centricity with digitization and mobile apps, the gap remains. Retail giants like Amazon and Apple set high consumer expectations, leaving traditional banks facing challenges with legacy systems and regulations.

Fortunately, there's hope. A significant 72% of executives believe Artificial Intelligence (AI) will revolutionize customer experience. By leveraging AI alongside automation and analytics, businesses can bridge the CX gap. The key lies in utilizing these technologies to streamline customer interactions, enrich experiences with contact center data, and navigate compliance issues. Embracing these solutions will empower banks and insurers to compete more effectively in an evolving landscape.