Qualtrics once again named a Leader for Voice of the Customer Platforms

We feel the voice of the customer is where all successful CX programmes begin. To connect with customers and stay ahead of the competition, brands must be attuned to the ever-changing needs of those they serve, meeting them where they are to understand how they really think and feel. 

This is why we’re so proud that Qualtrics has once again been named a Leader in the latest Gartner® Magic Quadrant™ for Voice of the Customer (VoC) Platforms report. Recognising 12 providers in the global VoC market, the 2025 report also placed Qualtrics Highest for Ability to Execute and Furthest for Completeness of Vision. Download now to find out more.

Gartner, Magic Quadrant for Voice of the Customer Platforms, Deborah Alvord, Maria Marino, Chad Storlie, Patrick Quinlan, Michael Maziarka, 16 April 2025.

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