Webinar
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Man vs. Machine: When to elevate market research with synthetic panel data
Man vs. Machine: When to elevate market research with synthetic panel data
On-Demand
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1 hour
This year alone, 73% of researchers say they are tapping into synthetic data. But as markets shift and audience insights evolve, knowing when to use human vs synthetic data is critical to getting competitive results.
Beyond knowing when to use artificial data, you need to factor in use case, data quality, and speed to turn your research into a real competitive advantage.
The payoff? Lower costs, faster fielding timelines, and quicker action.
Related resources:
Watch this webinar to know
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- When to use 1st party, 3rd party, synthetic or hybrid panel data and strategic applications across specific and practical use cases
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- How leading brands, Google Labs & Booking.com are using insights to drive research that helps them better understand changing user behavior and safeguarding brand reputation
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- What happens when you reduce barriers to research execution including how to deploy cost-effective research that gets you quality insights in less time
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- How to put Qualtrics into action to help you build your own searchable research & insights library preparing you for the future
