Start your free 30-day trial of Strategic Research today
Get access to the advanced features of Strategic Research for 30 days — the best-in-class research software for insights and advanced analysis.
Discover how Qualtrics can help you design breakthrough products, services, cultures, and brands.
What's included?
- 500 responses
 - Unlimited questions per survey
 - 3 active surveys
 - 22 question types
 - 75+ languages for translations
 
- Advanced analysis for open text, statistics and cross tabs
 - Export data to CSV, Google Sheets, Tableau and more
 - Expires after 30 days
 
One platform. Every type of research.
Customer insights
- Customer Satisfaction
 - Relational NPS
 - Transactional NPS
 - Customer Feedback Surveys
 - Event Feedback
 
R&D and product research
- Product Satisfaction & Usage
 - Naming and Concept Testing
 - Pricing Research
 - Feature & Product Prioritization
 - User Experience
 
Marketing and brand research
- Brand Awareness
 - Brand Preference
 - Brand Positioning
 - Brand Health & Equity Research
 - Ad & Messaging Research
 
Strategy and planning
- Market & Opportunity Assesment
 - Segmentation & Targeting
 - Market Sizing
 - Internal Feedback
 - Simple Polling
 
Compare our survey software
                  
                                        Survey Essentials
                                          Survey Logic
                                          Expert Methodology
                                          Customization & Branding
                                          Distributions
                                          Analysis
                                          Reporting
                                  Qualtrics Surveys
Get answers fast with pre-built survey templates and reports
                      
                      Free survey maker                  
                                        Survey Essentials
- 3 active survey
 - 8 question types
 - 500 total responses
 - 30 questions per survey
 
Survey Essentials
- Piped text
 - Choice randomization
 - Skip, display, and branch logic
 - Survey flow editor
 
Survey Essentials
- 50+ survey templates
 
Survey Essentials
- 1 survey language
 - Limited styling options (fonts, colors, templates)
 
Survey Essentials
- Web (anonymous link)
 - Social media
 - QR Code
 
Survey Essentials

No advanced analysis
Survey Essentials
- Results reports
 - Advanced reports - build your own reports
 - Filters
 - Data exports (CSV, TSV, Excel, XML, SPSS, and more) 
 
Strategic Research
Uncover critical insights with sophisticated market research and advanced analytics
                      
                      Free 30-day trial                  
                                        Survey Logic
- Unlimited active surveys
 - 22 question types including captcha verification, heat map, hot spot, graphic slider, file upload, and highlight text
 - 500 total responses
 - Unlimited questions per survey
 
Survey Logic
- Piped Text
 - Question and choice randomization
 - Skip, display, and branch logic
 - Survey flow editor
 
Survey Logic
- 50+ survey templates
 - ExpertReview: methodology, question quality, compliance, and response quality
 - 20+ pre-built, guided solutions, including Video Diaries, Conjoint, MaxDiff, Concept Testing, Market Landscape Assessment and more
 
Survey Logic
- 75+ survey languages
 - Limited styling options (fonts, colors, templates)
 - Branded themes
 
Survey Logic
- Web (anonymous link)
 - Social media
 - QR Code
 
Survey Logic
- Advanced statistical analysis tools
 - Advanced text, sentiment & topic analysis
 - Crosstabs
 - Response weighting
 
Survey Logic
- Results reports
 - Advanced reports - build your own reports
 - Filters and screen-outs
 - Screen Outs - flag or exclude low-quality responses
 - Data exports (CSV, TSV, Excel, XML, SPSS, and more)