Customer analytics, but smarter
Combine all of your customer data on a single platform to get a holistic picture of the customer experience and surface critical business insights.
The world’s best brands turn to Qualtrics to deliver breakthrough customer experiences
Create frictionless customer journeys
Take your customers where they want to go–in the fastest and most profitable way. Map out the end-to-end customer journey to develop a deeper understanding of customer behavior and frustrations. Automatically spot friction points and identify how to fix them.
Understand customer behavior. In real-time.
Measure, visualize, and improve customer experiences all in one place by combining experiential and behavioral data with third-party operational data – like Google and Adobe Analytics.
See how it works
Tune in to every word, on every channel
Our AI-powered analytics engine pores over every call, mention, post, chat, text, and email so you know what your customers really need. It uses Natural Language Understanding (NLU) to surface customer sentiment, effort, emotion, and intent in every interaction.
Loved by analysts. Adored by customers.
Qualtrics has been named a leader by Gartner. And our customers are pretty happy too…
