Qualtrics for Customer Satisfaction

The Top Rated Tool to Measure Customer Satisfaction

Customer satisfaction is a powerful predictor of customer retention, loyalty and product repurchase. Customer satisfaction surveys help you discover what your customers like, dislike or what they’d like to see improved.

Learn More
"We have to turn customer feedback into real insights for the company and real benefits for the customer—we couldn’t do that without an innovative partner like Qualtrics"
"At the end of the day, the insights gained from Qualtrics data are moving the needle and changing the way we do business globally."
"Qualtrics is the difference between success and failure. It’s just that simple."

Qualtrics Customer Experience Drives Satisfaction

Qualtrics Customer Experience (CX) is the world’s most agile platform for customer satisfaction improvement, making it easy for companies to monitor, respond, and improve every touchpoint along the customer journey.

  • Measure customer satisfaction via SMS, email, website, IVR, in-app, and other channels via integrations with all the best communication systems
  • Create a unified, omnichannel view of the customer journey

Request a personalized demo

Improve customer satisfaction
with real-time feedback

With the widest selection of customer satisfaction feedback channels and integrations, Qualtrics Customer experience helps organizations create conversations with customers, measure their experiences across all touchpoints, prioritize and predict key experience drivers, and drive improvements.

Measure & Baseline

Measure customer experience at every touchpoint along the customer journey and establish baselines to measure future performance.

Predict & Prioritize

Predict and prioritize customer needs and trends, identify key engagement and experience drivers, and drive results with role-based dashboards and action plans.

Track & Optimize

Track progress against baselines, and drive continuous customer experience improvement through closed loop feedback and strategic customer experience improvement.

The most sophisticated CX research platform
on the planet


Create, test, and modify surveys instantly. No training or coding required.


100+ question types, embedded data, advanced logic, quotas, email triggers, mobile compatibility, randomization, and every advanced feature you need.


Intuitive, drag and drop simplicity increases program adoption and buy-in.

Use Customer Satisfaction to drive loyalty
Request Demo