RESEARCH
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What happens after a bad experience, 2022

As part of our latest global consumer survey, consumers from 29 countries told us about their recent bad experiences with organizations across 20 industries and how they changed their spending with the organization after that bad experience.

In this report, you'll learn
    • Organizations disappoint in more than 1 in 10 experiences
    • Consumers cut spending after bad experiences
    • Bad experiences put sales at risk
The world’s top brands trust Qualtrics to deliver breakthrough experiences
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