Research
_
How consumers share feedback, 2026
How consumers share feedback, 2026
As part of Qualtrics XM Institute’s 2025 Global Consumer Study, we asked over 20,000 consumers around the world how they shared feedback after both a recent very good and very poor experience. From their responses and data collected from our 2021 Global Consumer Study on the same topic, we identify how consumer feedback has changed over five years.
In this ebook, you’ll learn
-
How often consumers share feedback directly with companies
-
Which channels consumers use to share direct feedback
-
How feedback has changed since 2021
-
How feedback varies by age group
Download now
The world’s top brands trust Qualtrics to deliver breakthrough experiences
Related Content
_
Explore more resources
eBook_
2026 Consumer Experience
2026 Consumer Experience
Trends Report
eBook_
Special report: Building consumer trust in 2025
eBook_