Qualtrics Competitive Benchmarking Services

Understand your competitors and gain industry insights with Qualtrics

Some of the biggest challenges when implementing a voice of the customer program is not having a benchmark to understand what your customers want and what the market (or your competitors customers) expect. Even worse is when the benchmarks you have are irrelevant, generic or too old to act as a foundation for your Voice of Customer (VoC) program.

We can help design the program, recruit the participants and set up your reporting for key understanding of acquisition drivers and the competitive landscape.

We can create customised metrics to answer your industry and/or company specific questions.
We target different audiences for each competitor or audience your business cares about.
Share customised dashboards with key stakeholders.
Identify acquisition drivers, channel preferences and importantly competitor drivers of advocacy and satisfaction via Net Promoter Score (NPS)

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- Learn about our other Research Services
- Access our latest Original Research Reports

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Why use Qualtrics Research Services?

Qualtrics Research Services offers you a customisable partnership. Sometimes you need some expertise to guide or manage a project, at other times you need the flexibility and agility to manage the details yourself. Our offering gives you the freedom to dial up/down services so we can be as hands on/off as you need us to be.

FASTER

The secret ingredient to our speed is the Qualtrics Platform. Collect, analyse and act on insights in a matter of hours or days rather than weeks or months. What once was only available to outsourced consultants and programmers can now be done in house or by our team of research experts.

EASIER

Do more research with fewer resources. Consider our team of subject matter experts, research managers and project managers as an extension of your team. We can give you one-on-one attention to ensure your project’s success from start to finish.

GREATER VALUE

By removing the redundancy in processes typical of a full service agency and replacing it with sophisticated tools at your fingertips, Qualtrics provides better value for all of your research projects, especially if you set up a specific research allowance that you can dip into over the year.

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Bring your own respondents or let Research OnDemand give you access to the the group you need for your project.

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“Qualtrics has completely changed the way we do things. Using Qualtrics, we've been able to increase the SPEED OF REPORTING from 2 MONTHS TO 1 WEEK."

“I have worked with many vendors throughout my career, and the level of ownership and quality execution that we have experienced is truly second to none. Our partnership has been an enormous success.”

Book a free consultation with a Qualtrics Research expert to discuss your project