Worksheet: Identify strengths and gaps in your XM communications plan

For Experience Management (XM) efforts to succeed long-term, employees and other stakeholders need to hear, understand, and internalize a lot of important information. 

However, it’s not always easy to cut through the noise and reach employees with essential Experience Management information. It requires XM teams to create and execute a well-defined XM communication plan. Effective plans incorporate four characteristics: Audience-Centric Content, Multi-Faceted Messaging, Two-Way Dialogue, and Formal Management.