Make every interaction
an experience that matters
Our software gives you the tools to ask the right questions, listen to what people need,
and respond with the right actions, every time. We call it empathy at scale — others
just call it good business.

18,000 brands and 99 of the top 100 business schools use Qualtrics
Uncover the products, services,
and experiences that customers
and employees want next.
Acquire new customers.
Increase market share.
Improve awareness and perception.
Get started with the world’s most trusted research software. Drag-and-drop simplicity. Automated analytics. It’s sophisticated research made simple.
The business operating system for XM
1
Listen + Remember
Capture and store all your experience data from customers and employees in a single system of record for every interaction across the organization.
2
Process + Understand
Powerful, predictive analytics make sense of your entire dataset, and proactively recommend the actions to take next.
3
Build a culture of action
Intelligent, customizable workflows automatically alert the right people, and trigger actions in every part of the organization.
Why Qualtrics?
+
88%
of the Fortune 100
use Qualtrics
+
100M+ ACTIONS
automatically
triggered for
companies
+
633%
ROI
on our
CustomerXM
product
+
VOTED
LEADER
in Enterprise Feedback
Management Experience by G2 in Spring 2020
+
2M
USERS
in 100+ countries
+
2020 LEADER
in Employee Experience Management by Forrester
18,000 of the world’s best brands have turned to Qualtrics
