FAQs
X4 is an unforgettable conference experience wholly dedicated to helping you and your organization use experience management to achieve breakthroughs. Here’s what to look forward to:
  • A bucket-list-worthy lineup of main stage speakers will break down pivotal moments in their careers
  • Leading brands will share the secrets to their experience management successes
  • Networking with some of the brightest minds in your field
  • Returning home with an actionable vision to transform your organization
Qualtrics, the world’s No. 1 Experience Management (XM) provider and creator of the XM category, is changing the way organizations manage and improve the four core experiences of business—customer, employee, product, and brand. Over 13,500 organizations around the world are using Qualtrics to listen, understand, and take action on experience data (X-data™)—the beliefs, emotions, and intentions that tell you why things are happening, and what to do about it. The Qualtrics XM Platform™ is a system of action that helps businesses attract customers who stay longer and buy more, engage employees who build a positive culture, develop breakthrough products people love, and build a brand people are passionate about. To learn more and for a free account, please visit qualtrics.com.
Employees of all levels will be attending X4! You can expect on-the-ground researchers to be there, as well as C-level executives from Fortune 500 companies.
The 2023 X4 Summit will take place at the Salt Palace Convention Center in downtown Salt Lake City, Utah. The address is 100 S W Temple, Salt Lake City, UT 84101.
We're excited to hear that you're interested in attending X4! While X4 will definitely have opportunities for Qualtrics users to increase their skills and knowledge concerning the product, the event will benefit all who attend. Keynote speeches and breakout sessions will take place throughout the conference; some will be product specific, but others will be more general.