What is Experience Management (XM)?
Experience Management is how you manage the four core experiences of any business. It’s how you build awesome products that people love. It’s how you delight customers at every touchpoint. It’s how you build a phenomenal employee culture. And it’s how you build iconic brands. Read more
customer ExperienceTM
Delight customers at every touchpoint. Monitor, respond and improve every interaction along the customer journey.
Learn Moreemployee ExperienceTM
Drive employee excellence by measuring and optimising every stage of the employee lifecycle.
Learn Morebrand ExperienceTM
Increase brand equity, test and improve advertising, and identify your essential brand drivers.
Learn Moreproduct ExperienceTM
Uncover product needs, prioritise features, and predict market trends.
Learn Moreresearch CoreTM
This is sophisticated research made simple.
From surveys to insights to action.
Measure, prioritise and optimise.
All on the world’s first experience management platform
Build amazing products people love, delight customers at every touchpoint, develop an incredible company culture and turn your brand into an icon.
Measure & Baseline
Measure the experiences you deliver across all touchpoints.
Predict & Prioritise
Know what’s coming next, so you can work on the experiences that matter most.
Act & Optimise
Have your finger on the pulse of experience so you can do more of what’s working and less of what’s not.
Why choose Qualtrics?
All your data
in one place
Connect all your data with APIs with Salesforce, Tableau, Marketo, Google Analytics, Adobe Analytics and more.
Best-in-class
security
With secure data centres, access control, cloud infrastructure, high-end firewalls and network security, all your data is safe and available for your eyes only.
Advanced features
made simple
In just a few clicks, view your data on customisable drag-and-drop dashboards, powered by some of the most advanced analytics on the planet.
Access and upload data from anywhere
With a cloud infrastructure, you can access and upload data wherever your customers are. With redundant data storage and 99.7% uptime since 2010, you’ll always have access.