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Research that works harder for you

Powering +1B surveys every year

Trusted by over 11,000 of the world’s leading brands
and 99 of the top 100 business schools


Get answers to your most important market, brand, customer, and product questions with survey software that can handle everything from simple questionnaires to detailed research projects for the world’s biggest brands


Build beautiful, complex surveys with drag and drop ease

Engage respondents on their terms with omnichannel surveys

Ultimate flexibility


Create, test, and modify surveys instantly with no coding required.

Intuitive and powerful survey flow logic options to tailor your survey.

Best-in-class analysis and reporting


Analyse open text responses faster than ever.

Automatically built reports, with the best visualisations selected for each question type.

Create, share, and collaborate on custom online reports that automatically update in real-time.

Any channel, anytime, to anyone


With more distribution channels than anyone else, there’s no one Qualtrics can’t reach

  • Email surveys
  • SMS surveys
  • Panel Management
  • Mobile and website
  • Social
  • QR Codes®
  • MR
  • Receipt surveys
  • Offline surveys

Qualtrics helps us be perfect in what we deliver to consumers.
Qualtrics is the difference between success and failure. It’s just that simple.

The top rated digital experience management software

The crowd has spoken. Qualtrics is proud to be the XM pioneer and category leader in the top right quadrant on the #1 independent software review site.

Read unbiased reviews from real customers and compare for yourself.

Read Qualtrics Experience management reviews on G2

TrustRadius Core XM 2020 Award Capterra Core XM 2019 Award

TrustRadius Core XM Reviews G2 Core XM Reviews Capterra Core XM Reviews

Get started with Qualtrics today