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Customer Experience Software

Qualtrics empowers companies to capture and act on customer experience insights in one place. Request a personalised demo and we’ll show you how you can use Qualtrics to design and improve the breakthrough experiences you deliver across your organisation.

Qualtrics XM OS - Listen & remember, process & understand, build a culture of action

Ready to build a customer experience programme that builds loyalty as well as revenue? Request a demo today.

16,000 brands and 99 of the top 100 business schools use Qualtrics

The most sophisticated CX research platform on the planet

Measure & Baseline

Measure customer experience at every touchpoint along the customer journey and establish baselines to measure future performance.

Predict & Prioritise

Predict and prioritise customer needs and trends, identify key engagement and experience drivers, and drive results with role-based dashboards and action plans.

Track & Optimise

Track consumer behaviour across diverse segments, benchmark your company versus competitors, conduct complex academic research, and do all of your ad and product testing at a fraction of the price you’d pay to outsource your research.

Hear every single customer and take actions that make an impact

Meet your customers where they are and capture real-time feedback in the moments that matter. With 27 channels and 128 data sources all feeding into one platform, you’ll get a complete view of what customers are thinking and feeling.

Go beyond measurement and take the actions that will generate real business value. Designed to be scalable and sustainable, CustomerXM helps you drive action throughout the organisation.

Customer experience dashboard
Customer intelligence dashboard

Know exactly how to retain customers

Uncover trends, patterns and key drivers of customer loyalty with iQ, our predictive intelligence engine. Access prescriptive insights, instantly – so you can focus on the areas that will maximise impact.

Ready to take your customer experience to the next level?

Deliver recommended actions to the people in the best position to respond

CustomerXM automatically sends recommended actions to the right teams, in the tools they use, so they can take the steps that will improve customer satisfaction, spend, and loyalty.

Drag-and-drop integrations automatically trigger actions in your CRM, ticketing systems, messaging apps and more, to create a single System of Action that puts the customer at the heart of the organisation.

Software integrations

Top rated customer experience software

Capterra reviews
G2 rating
TrustRadius star rating

Why Qualtrics?



of the Fortune 100
use Qualtrics



triggered for



on our



in Enterprise Feedback
Management Experience by G2 in Spring 2020



in 100+ countries



in Employee Experience Management by Forrester

Ready to take your customer experience to the next level?