Make every interaction
an experience that matters
Our software gives you the tools to ask the right questions, listen to what people need,
and respond with the right actions, every time. We call it empathy at scale — others
just call it good business.
13,000 brands and 99 of the top 100 business schools use Qualtrics
Uncover the products, services,
and experiences that customers
and employees want next.
Acquire new customers.
Increase market share.
Improve awareness and perception.
Get started with the world’s most trusted research software. Drag-and-drop simplicity. Automated analytics. It’s sophisticated research made simple.
The business operating system for XM
Listen + Remember
Capture and store all your experience data from customers and employees in a single system of record for every interaction across the organization.
Process + Understand
Powerful, predictive analytics make sense of your entire dataset, and proactively recommend the actions to take next.
Build a culture of action
Intelligent, customizable workflows automatically alert the right people, and trigger actions in every part of the organization.
of the Fortune 100
in Enterprise Feedback
Management Experience by G2 in Spring 2020
in 100+ countries
in Employee Experience Management by Forrester