XM Institute
The ideas shaping the future of
The ideas shaping the future of
Experience Management.
Original research and expert perspectives that challenge conventional thinking,
show how experiences affect business performance, and help leaders put new ideas into practice.
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The three core functions of a CX Center of Excellence
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How to develop a business case for XM investments
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Employee Experiences in high-performing organizations
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$3.8 Trillion of Global Sales are at Risk Due to Bad Customer Experiences in 2025
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The five levels of technology maturity for XM programs
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The technological capabilities that power an XM platform
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Introducing the four technology pillars of an effective XM platform
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The State of B2B Customer Experience Management, 2024
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How the National Library of Medicine Uses Experimentation to Explore AI Applications
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Exploring Success, Effort, and Emotion for 23 Industries (2019-2023)
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NPS Starts to Stabilize in the Wake of the Pandemic
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