Ali Henriques
Global Head of Research Services
Author Bio
Ali is a market researcher by trade, but is now a global, cross-functional leader of Qualtrics’ highly engaged, profitable and innovative research services division. She enables and supports her team to help clients deepen their understanding of their audiences, enhance or cultivate new products/ services or benchmark against competition.
Attributed articles
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Synthetic panels in market research: What you need to know
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Real-world use cases on using AI to scale up research and drive action
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Synthetic responses 101 for researchers
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