Will Webster
Co-founder at interlude
Author Bio
Will Webster is the co-founder of the employee wellbeing tool Interlude. With over decades of experience writing for some of the largest brands, he is a skilled copywriter passionately writing in his free time.
Attributed articles
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The complete guide to product testing
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Panel management: How to manage your market research survey panel
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What is market fragmentation?
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User testing guide, benefits, and software
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Pricing strategies and models
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Understanding geographic segmentation and its drawbacks
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What is psychographic segmentation? A beginner’s guide
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Factor analysis and how it simplifies research findings
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The definitive guide to focus groups
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Market intelligence and how you should use it
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Sampling methods, types & techniques
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