A Musician's Guide to Advertising and Marketing

1. Where to Sell Your Music

Selling Your Music on Your Own Website: Most musicians need their own website to sell their music.
CD Baby: Any musician who wants to sell their music through digital retailers has to go through a distributor like CD Baby.
Bandcamp: Not only is it free to upload music to Bandcamp, but musicians can also use the service to grow their email marketing list.
Soundcloud: Soundcloud doesn't directly sell music, but it does let musicians link to places where users can purchase songs they enjoy.

How to Get Your Album Reviewed: Sending a download link instead of a streaming link is one way to raise the odds of getting a review of your music published.
12 Music Review Blogs That Accept Song Submissions: The first step to getting music reviewed is finding a place to submit the music.
Get Reviewed: Music Connection reviews multiple new artists each month.
How to Get a Radio Interview: Most new musicians really want their band to land a radio interview but have no idea how to make that happen.

How to Write a Music Press Release: Template and Guide: Writing press releases can be a daunting task, but this template designed for musicians makes the task more manageable.
How to Write a Band Press Release: Press releases are vital for getting media coverage for a band.
How to Write a Press Release for Your Music Release: Press releases need to focus on answering the who, when, and where questions to be effective.
Tips for Sending Press Releases to Music Writers: Don't be afraid to send out press releases via private messages on social media apps.

Nine Best Musician Forums Totally Worth Your Time: These forums can be great places to share your work and learn from other musicians.
Five Networking Tips for Musicians: Posting on forums helps musicians find fans and make connections in the industry.
The Ten Best Musician Forums: The best communities include musicians of varying skill and experience levels.
Ten Ways to Find Band Members and Musicians: One benefit of participating in forums is that it's a great way to find new bandmates.

How to Start a Music Blog (and Make Extra Money): A blog can help a band build its fan base, establish its brand, and even make some additional income.
How to Start a Music Blog: Being consistent with posting is a key part of any good blogging strategy.
How to Find Music Blogs to Promote Your Music: Building a blog requires commenting on other blogs with related topics.
Music Blog Ideas: Topics to Write About: Coming up with fresh content ideas is a stumbling block for many music bloggers.

The Musician's No-Stress Guide to Boosting Your Business With Backlinks: Websites only grow in authority and in Google's rankings when they are linked to high-quality sites.
What Are SEO Backlinks? Search engines use backlinks to rank websites, which determines how high a website ranks when it shows up under a search term.
Best Ways to Build Free Backlinks for Your Website: Guest blogging is a classic but still effective strategy for building backlinks.

Event Upload: Bandsintown is a great website to use to publicize gig dates.
Seven Online Places to Promote Your Shows That Aren't Social Media: Social media is an effective way of promoting gigs, but it's far from the only place that bands can find new fans.
How to Win and Promote Music Gigs: Fliers and posters are still vital tools for bands to promote their upcoming appearances.
Five Effective Ways to Promote Your Upcoming Show: Postcards and mass texting are the perfect blend of classic and modern marketing techniques that will help drive audiences to a band's next gig.

Radio Airplay: How to Get Your Songs Played on the Radio: Bands need to build up their presence before seeking radio airplay, either from traditional or Internet radio stations.
How to Get Your Music on Streaming Stations: Having a well-written bio is something a lot of bands overlook, but it's key to getting played on streaming radio stations.
How to Submit Music to an Internet Radio Station: Only sending properly tagged music files is a best practice that greatly increases the odds that a station will listen to your submission and possibly play it on the air.
Simple, Free Way to Get Your Music on Internet Radio: A Case Study: Simply sending a polite follow-up helps get music played by a station instead of sitting forever in their submission email folder.

What Your Music Profile Should Say About You: The first paragraph has to be designed to grab the readers' attention so they keep perusing your profile.
Write a Killer Artist Bio: It's actually a good idea to have a short, medium, and long musician bio ready for different uses.
Manage Your Artist Content and Profile: Apple Music is another place all musicians should craft an engaging profile.

Digital Music Production: Carnegie Hall is one of the world's most famous music venues, and they've put together a video course to help people learn about producing music.
Sound on Sound : This magazine is an authority on the world of music production.
MusiCares: MusiCares provides a variety of important services for musicians, from mental health support to help with living expenses.
What Musicians Should Know About Copyright: Read up on your rights and the rights of others so you can protect yourself from copyright claims.

11 Best Resources for DIY Indie Artist Marketing: These wide-ranging resources can help musicians find marketing opportunities and develop the skills to take advantage of those chances.
How to Promote Your Music in Nine Steps: Creating a digital press kit is a vital part of any musician's marketing strategy.
How to Promote Your Music Online: Breaking onto popular streaming services requires strategy.
How to Promote Your Single: Tips for a Successful Release: Creating a viral video should be a key goal for all musicians when they release new music.