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Qualtrics for Human resources

Empower your organisation to attract, develop and retain top talent

"Using Qualtrics we were able to create an incredible employee experience.
If we were just basing our decision making on benchmarking and anecdotal feedback,
we wouldn't have got it right." - Goldman Sachs

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Qualtrics EmployeeXM makes it easy to conduct HR surveys at every point of the employee lifecycle. And with a holistic view of employee experience, your team can pinpoint key drivers of engagement and receive targeted actions to drive meaningful improvement.

Outcomes we deliver

  • Reduce unwanted and costly attrition
  • Increase employee engagement and productivity
  • Identify and develop top performers
  • Increase employee lifetime value

How Qualtrics HR surveys help you improve employee experience


A proven, science-backed approach helps you plan, execute, and scale your HR survey program to drive measurable results.


Eliminate blind spots with an end-to-end view of your employee experience data (X-Data) and your operational data (O-Data) across the full employee lifecycle.


Empower every people manager with AI-recommended insights and actions that drive day-to-day improvements, and drive strategic transformation at scale.


From websites to mobile apps, voice-activated devices and chat services, gather feedback and insights through natural conversations at every touchpoint.

HR surveys of every kind

See your organisation’s entire employee experience like you’ve never seen it before. Qualtrics makes it easy to conduct human resources surveys at every touchpoint and connect insights gathered across the entire lifecycle—from recruitment to exit.

Employee engagement

Collect, analyse and act on employee feedbackusing annual or biannual HR surveys.

  • Reduce unwanted and costly attrition by understanding key drivers of engagement
  • See how your work impacts employee productivity and organisational KPIs
  • Enable managers to drive improvements by giving them clear, actionable insights

Training and assessment

Use HR surveys to improve internal training and development programs based on real-time feedback.

  • Understand the effectiveness of training and how courses are impacting key metrics
  • Link training history to performance data to gaugethe short- and long-term impact of training
  • Invest in training programs that deliver tangible results and drive up performance

Pulse surveys

Stay closer to your employees with fast, frequent HR surveys.

  • Identify even the smallest change in employee engagement and act quickly to improve experience
  • Monitor the impact of your HR initiatives, from diversity & inclusion to career development
  • Collect regular employee feedback on specific projects or workstreams
Explore pulse surveys

Multi-rater assessments

Launch 360, 180 and self-assessment HR surveys that improve employee performance and generate clear development objectives.

  • Create fully customised evaluations and have total control over who can be selected as a rater
  • Make it easier for managers to have constructive conversations with their team, based on 360 data
  • Give employees individual reports with clear objectives, and maintain raters’ anonymity with confidentiality features as standard
360 Feedback Tool

Onboarding feedback

Discover strengths and weaknesses of your onboarding process with HR surveys triggered at key points in an employee’s first 6 months.

  • Improve productivity and organisational KPIs by cutting down ramp time
  • Get new hires bought into your company’s vision and ethos from day one
  • Prioritise improvements that have the biggest impact on key metrics like ramp time and productivity
Explore onboarding surveys

Exit interviews

Uncover key drivers of unwanted attrition and retain your best people with HR surveys at the point of an employee’s exit.

  • Gather honest insights from exiting employees and see what you need to do to reduce unwanted attrition
  • Create real-time alerts for at-risk staff so managers can try to prevent them leaving
  • Drive company productivity by keeping your top performers happy and engaged
Explore Exit Interviews

Improving employee experience for 5,000 customers across 45 countries

Qualtrics’ Flexible Service Model

We pair the unmatched Qualtrics XMTM platform with a robust ecosystem of XM Services experts to ensure success across every Experience Management journey. Qualtrics XM Services are available to help you succeed on your journey to experience management leadership through end-to-end service design, delivery, and ongoing success.


  • XM Scientists
  • XM Institute
  • Tech Consultants


  • Tech Consultants
  • Solution Architects
  • Program Architect


  • Customer Success
  • Qualtrics Support
  • Technical Acct Mgr
  • Experience Basecamp


  • Engineering Services

See how Qualtrics can improve the employee experience