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A new era in B2B experience management

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Trusted by over 11,000 of the world’s leading brands
and 99 of the top 100 business schools


B2B is different from B2C — your Customer or Client Experience Management (XM) program should be too.

Working with some of the world’s leading B2B organisations, we’ve designed world-class programs and best practices to help you deliver breakthrough experiences for your customers and employees.

Strengthen your most valuable customer relationships

A trusted partner on your CX journey


Build a world-class program with our services, train your teams on the skills they’ll need to drive your program forward, and check in regularly to optimise your program once it’s live.

Advisory

  • XM Scientists
  • Customer Success
  • Tech Consultants

Implementation

  • Tech Consultants
  • Solution Architects
  • Program Architects

Realisation

  • Training & Certification
  • Community Support
  • Customer Success
  • Tech Account Manager

Customisation

  • Engineering Services

Expert guidance

Whether it’s one of our 120+ partners, the XM Institute or our team of industry-expert XM Scientists, our team is your team and we’re here to help you succeed. From focused help to managing your program end-to-end, we’ll tailor services to your unique needs.


Support at every stage

Day or night, our team is on hand to help, including our 24/7 support team, certified product specialists, technical account managers and a dedicated customer success team.


Best-in-class B2B experience management


Manage accounts strategically with a single view of clients’ experience and operational data for each account manager

Make powerful predictions about customer churn and take action before it happens


Track every activity
with powerful integrations into CRM systems from SAP, Salesforce, Microsoft, Oracle and homegrown APIs

Guided programs turbocharge customer experience programs with pre-configured surveys, expert-validated methods, and dashboards tailored to your industry or use case.

View XM Solutions

Expert-designed.
Straight out of the box.

Get your CX program up and running faster with XM Solutions—expert-designed solutions featuring proven methodology, guided workflows and time-saving automation.

  • Includes all your feedback collection, dashboards and program roadmaps
  • Tested in some of the world’s most successful organisations and customised for your industry
  • Easy-to-launch relational, transactional and full-journey customer experience programs

However you work, it just works

Seamlessly integrate your closed-loop follow up system with the tools and processes you’re already using including Slack, Zendesk, and many more.

Qualtrics CustomerXM has a 633% ROI

Qualtrics commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine the potential return on investment (ROI) enterprises may realise by deploying its customer experience (CX) platform.

Read the full report here

For 100 years BMW focused on a great product. This program puts the focus on the customer experience.
Qualtrics has significantly improved our effectiveness and efficiency."

For 100 years BMW focused on a great product. This program puts the focus on the customer experience.
Qualtrics has significantly improved our effectiveness and efficiency.”

The top rated digital customer experience (CX) software

The crowd has spoken. Qualtrics is proud to be the XM pioneer and digital CX category leader in the top right quadrant on the #1 independent software review site.

Read unbiased reviews from real customers and compare for yourself.

Read Qualtrics Customer Experience reviews on G2

Get started with Qualtrics today