eBook
2026 Consumer Experience Trends Report
2026 Consumer Experience Trends Report
In this ebook, you’ll learn
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The 4 Consumer Trends that will be shaping 2026
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Why only 3 in 10 customers tell you what went wrong, and what to do about it
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Good customer service drives higher satisfaction (92%) than value for the money
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Why 86% would share more data when you’re clear about how it’s used
Nearly half of bad experiences lead customers to reduce or stop spending, and only 3 in 10 will tell you what went wrong. Surveys alone leave you guessing about churn until it’s too late.
Experience is the enduring moat that keeps competitors from poaching the customers you’ve won. Our 2026 report, from 20,000 consumers in fourteen countries, shows how to spot friction earlier and act before they leave.
