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ExpertReview Functionality

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About ExpertReview

ExpertReview is a digital reviewer for your surveys. It helps a researcher ensure that their surveys collect data of the highest quality. ExpertReview has 3 major functions:

  • Measuring the data quality of the survey elements (questions, logic, quotas, etc.).
  • Recommending how users should improve those elements and providing documentation for research-based explanations on these recommendations.
  • Predicting the quality of the data that will be collected.

If your license includes ExpertReview, this feature is available in just about every type of project where you customize a survey. This includes survey projects, conjoints, MaxDiff, and all Employee Experience projects.

Qtip: This page describes functionality available for ExpertReview within the survey builder. For more information on ExpertReview within Data & Analysis, visit Response Quality Functionality.

How to Use ExpertReview

There are several ways to access ExpertReview and use its recommendations.

As you’re building your survey, the system will evaluate your work, and you will see an ExpertReview Score button with a rating. Click this button to open the ExpertReview menu. You can also open the ExpertReview menu by clicking Tools, selecting Review, and clicking Analyze Survey.

image of the survey builder with the ExpertReview Score from ExpertReview highlighted

You can also click Publish to analyze your survey with ExpertReview before you publish your survey.

image of the publish button in the survey editor

Qtip: If you do not want ExpertReview recommendations in your survey, you can turn it off in the survey options. This feature can only be disabled survey-by-survey.

Menu Options

Once open, the ExpertReview menu will have the following options:

  1. Click View recommendations to see changes you can make before you publish.
    image of the expert review module when publishing a survey for the first time
  2. Along the left, the ExpertReview menu will navigate you through the types of issues you have to resolve. As you fix issues, they will be added to the “Passed” list, and your menu will automatically scroll you from severe, to moderate, to minor issues.
    The parts of the ExpertReview modal, explained. Start from menus of left, go back to top and work down entire middle/right of modal
  3. Below this, you can Filter by Issue Type. This includes Survey Error, Methodology, Compliance Assist and Response Fraud.
  4. The ExpertReview Score shows how many issues you have to fix, in addition to a visualization of your score.
  5. Items without a Passed status are parts of your survey that could be improved. As you resolve these issues, they will move to the Passed list.
  6. Click Learn More for articles that give step-by-steps on resolving common mistakes.
  7. Click Affected questions to see a list of questions with the issue indicated. You can click the question to see it in the survey.

What does ExpertReview check for?

ExpertReview makes recommendations based off of the following:

  • Methodology: Recommended best practices on how to build your survey in order to elicit the best data from your respondents.
  • Survey Errors: A check for common mistakes made during the survey building process that could cause your survey to not function properly.
  • Compliance: A check to verify that you are complying with WCAG accessibility requirements.
  • Sensitive Data Requests: Once a Brand Administrator sets up a Sensitive Data Policy, ExpertReview will flag sensitive data you are requesting in your survey.

Review the linked pages above to understand more deeply the specific items ExpertReview looks for.