Adam Bunker

Adam Bunker

Content Writer

Author Bio
Freelance copywriter, editor, creative strategist and all-around content wrangler with 15 years of print and digital experience.

Attributed articles

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Natural Language Processing (NLP)

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A beginner's guide to customer experience analytics

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How to calculate customer lifetime value (CLV)

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The complete guide to employee pulse surveys

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7 proven ways to measure brand equity

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Customer-based brand equity (CBBE) models: Keller vs. Aaker

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What is NPS? The ultimate guide to boosting your Net Promoter Score