CREATE A HIGH PERFORMING CULTURE

What separates the top performers isn't a mystery. It's how they treat their people.

Organizations that financially outperform their competitors do it by getting the basics right with their people: employees trust leadership, see a clear direction, feel heard, and get real support through change. Qualtrics enables you to identify, understand and fix engagement issues before they lead to attrition or apathy.

Create a high performing culture
Trusted by leading brands

The culture imperative: When your people win, everyone wins

Culture isn't just how you work. It's your competitive edge for retention, performance, and customer loyalty.

Organizations with high-performing cultures don't just have happier employees—they deliver measurably better business results. When your people feel engaged, valued, and empowered to excel together, they create experiences that keep customers coming back.

46%

Of profits attributed to positive company culture

88%

Of employees believe culture drives business success

75x

More likely to be engaged when employees feel valued

How leading organizations build winning cultures

Hear every voice across your workforce

Capture feedback across surveys, digital channels, and passive listening—then connect it to customer experience data to reveal the direct link between employee satisfaction and business outcomes.

  • Advanced surveying with conversational feedback that adapts in real-time

  • Understand what employees are already saying in Slack threads, Teams chats and more—without sending another survey

  • EX-to-CX analytics showing how employee experience drives customer loyalty

Active listening channel notifications

Predict disengagement before it impacts performance

Move beyond reactive dashboards. Advanced predictive analytics automatically surface engagement drivers, identify at-risk teams, and model the relationship between culture initiatives and strategic business goals.

  • Predictive models identifying attrition risk weeks in advance

  • Text analytics with sentiment analysis revealing emerging cultural themes

  • Drivers of Attrition model connecting engagement to unwanted turnover

Predictive signal of disengagement risk

Empower managers to build culture daily

Enable frontline managers to become culture builders. Guided Action Planning delivers personalized action recommendations, automated workflows, and coaching that turns insight into measurable improvement.

  • Personalized Action Recommendations (PAR) based on specific team feedback—not just scores

  • Automated access and reminders ensuring timely follow-through

  • Tailored coaching providing skill development at the moment of need

Guided action plan for employee development

Demonstrate culture's impact on your bottom line

Build the business case for culture investments with dashboards that speak the language of the C-suite and connect EX metrics directly to business outcomes.

  • Custom analytics linking engagement scores to NPS and retention

  • EX25 methodology measuring 25 drivers of employee experience

  • Executive dashboards showing culture's impact on strategic KPIs

Executive summary of ROI from culture initiative

17 points

NPS increase

24+

Integrated data sources in one platform for real-time customer insights

9X

Frontline technicians who feel recognized are 9X more likely to resolve customer issues in a single visit

EBOOK

2026 Global Employee Experience Trends

Employee Experience Trends 2026

Empower your people to go above and beyond

See how Qualtrics can help to shape a workforce that's motivated, committed, and proud to work for you.

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