XM Institute
The ideas shaping the future of
The ideas shaping the future of
Experience Management.
Original research and expert perspectives that challenge conventional thinking,
show how experiences affect business performance, and help leaders put new ideas into practice.
Research
Best practices across the Activate Competency
Ebook
Template: evaluate and inventory your EX projects
Research
How success, effort, and emotion affect customer loyalty, 2024
Research
Lessons in CX excellence 2017
Research
Behavioral guide to customer experience design
Research
Humanizing digital interactions
Research
Consumer satisfaction and loyalty
Ebook
Template: Evaluate and inventory your CX projects
Research
B2B CX: Embedding actionable insights into key processes
Research
What happens after a bad experience, 2022
Research
Consumer feedback channels
Ebook