Qualtrics by industry
Experience Management is the competitive advantage in each industry leading organization to drive business growth. Dive into how you can leverage XM in your specific industry below.

The world's
best brands
choose
Qualtrics
Healthcare
Exceptional patient and employee experiences are key to quality improvement in healthcare. Getting it right goes beyond patient satisfaction surveys and requires a complete understanding of emotion, intent and effort across every interaction.
Education
Understand the experience at every level of education, across every department, and take the right actions to attract and retain staff and drive student engagement, performance and outcomes.
Financial services
In financial services, experience is a key competitive advantage. With Qualtrics, understand the experiences you deliver, to streamline operations and drive loyalty and retention to meet your operational and financial objectives.
Government
Capture feedback across every touchpoint and journey, streamline workflows and automate actions to continuously improve the experience for your communities and your employees.
High-tech
Teams across high tech choose Qualtrics to design, build, and ship the products and experiences that are indispensable to the way we live, work, play, and learn.
B2B
Qualtrics Experience Management is helping the world’s biggest and best B2B organizations transform customer, employee, brand, and product experiences to help increase sales, renewals and grow market share.
Retail
The world’s most successful retailers don’t just sell products. They attract and retain loyal customers and deliver personalized experiences, recommendations and world-class services across every channel and touchpoint.
Travel and hospitality
When it comes to travel, experience is everything. Use real-time data, insights, and AI-powered recommendations to close customer and employee experience gaps and deliver breakthrough results that create lifelong loyalty.
Automotive
Build relationships that will last with the Experience Management Platform™. Whether a customer is going for their first test drive, getting their new car delivered, or coming in for a service, make every experience matter.
See how experience management works
See how experience management works