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GOVERNMENT EXPERIENCE MANAGEMENT

Build community engagement and improve public trust with the
#1 experience platform

Design more inclusive and effective services, programs, and policies
with XM. Design better experiences that build public trust and foster
community engagement by putting people at the heart of every public
sector experience. Capture feedback across every touchpoint and
journey, streamline workflows and automate actions to continuously
improve the experience for your communities and your employees.

More than 350 state and local government organizations and 90
federal offices – including every federal cabinet-level department – trust Qualtrics to help them design and improve the community experience.


Meet the leaders in public sector
experience management

Our experts work with government leaders around the world to help them design and improve experiences that build community engagement, trust and satisfaction.

Chelsie Bright

Head of Government
Industry Practices



Chelsie partners with governments around the world to design and implement experience management programs. Prior to Qualtrics, she spent several years managing a research and data analytics team for the State of California. Chelsie earned her Ph.D. in Political Science and has 10+ years of experience teaching university courses in public policy and research methods.

Sydney Heimbrock

Head of Government
Industry Advisory



Dr. Heimbrock works at the nexus of customer experience, human capital, and process improvement to drive organizational transformation in government. Her expertise includes measurement and evaluation, human-centered design and design education, strategic foresight and workforce planning, continuous process improvement, human capital management, leadership and workforce development, and public policy analysis.

Vince Vu

Industry Advisor
Government



Vince is a Government Industry Advisor, focusing on state and local government. Prior to joining Qualtrics, Vince managed innovation and analytics teams at the city, county, and state levels for more than 10 years. He earned a master’s in public policy, specializing in advanced policy analysis.

Sara Laskey

Industry Leader
Public Health



Dr. Laskey is the Principal Industry Advisor for Regulated Industries. An emergency physician, she was the first Chief Experience Officer of her healthcare system in Cleveland. Dr. Laskey partners with public health agencies and higher education institutions on developing tools to address behavioral health, substance abuse, and emotional wellbeing.

Secure, trusted platform with proven
scale for public sector needs

  • Keep your data safe and secure on the enterprise-grade Qualtrics platform, and have complete trust with tight privacy, monitoring, and data access controls.
  • The Qualtrics XM Platform meets the strictest security requirements. It is ISO 27001, FedRAMP compliant,
    and HITRUST certified.
  • Trusted choice of more than 90 federal agencies and 350 state and local governments for sensitive public sector needs.

Latest public sector experience management resources

How to create the right environment for your government employees’ wellbeing

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Building transparency and trust in government

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How governments can collect relevant constituent feedback

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Your guide to experience management for government

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Introducing Industry Groups to the XM Community

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How to spread XM in your government organization? Train your people!

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City of Orlando: Taking 300+ city services online to meet the moment

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Customer Experience: Mandate to Momentum

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3 ways IT drives government innovation, in or out of crisis

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How Milwaukee County is getting DEI data right

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Reinventing a public institution with XM

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Using data to deliver better citizen experiences

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See how public sector experience management works