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Experience Management

‘Why Qualtrics’ – Chelsie Bright, XM Scientist

Why Qualtrics? ‘The ability to build solutions for governments across the country was an opportunity I couldn’t turn down’ – Chelsie Bright, Ph.D., XM Scientist My personal “why” in life is all about restoring trust in government through innovation. I am passionate about leveraging data and technology to help governments design services, programs, and policies […]

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Linking CX Metrics to Customer Spending

The Unchanged Goal As the age of customer experience management arrives at a period of full bloom, it is impossible to overlook the difficult path that CX practitioners have traveled over the past 20 years, championing a customer-centric view of markets and evangelizing it within the walls of their organizations. Though there have long been […]

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What a world-class retail CX program looks like

Today’s retail brands must keep a constant pulse on their customer base—both in-store and online—with a highly empowered, price-conscious consumer in mind. The growth of eCommerce, proliferation of digital devices making it easier to browse and purchase, and social media influences require retailers to create consistent customer experiences across channels. Decision makers are faced with […]

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4 Simple Ways We’re Improving the Candidate Experience at The Experience Management Company

How many of us have had terrible experiences during a job interview? You apply but no one responds. You put in hours of interviewing only to wait weeks for a vague rejection email. Interviewing is hard. And it’s not just hard for the candidate, it’s a tricky thing for any company to get right. One […]

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An Introduction to MaxDiff Analysis & Design

This is a guest post by Tim Daly, an Assistant Professor of Marketing at Zayed University, Dubai. You can reach Tim directly via email at and on Twitter @tmdalyu Hidden away at the bottom of the Matrix Table in the survey question options is the MaxDiff question type. This low-key entrance belies the usefulness and […]

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‘Why Qualtrics’ Emily M. – Sales Development Intern, Dallas TX

Q: Describe Qualtrics to a candidate in 3 words! A: Fun, innovative, fast-paced! Q: What is your ‘why’? Why do you do what you do… A: There are two things that drive me: achieving goals and caring for people. In everything that I do, I want to walk away and know that I did those […]

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